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Sensation novels were a common genre for yellowbacks. They focused on dramatic or shocking themes around crime, mental illness, or romance.

Female authors contributed significantly to yellowback publishing, particularly as authors of sensation fiction.

Nonfiction yellowbacks included narrative accounts and sketches.

Travelogues, manuals, and field guides were common nonfiction yellowbacks.

Yellowback autobiographies and memoirs told the life stories of famous figures and ordinary figures.